The “Back-Up Plan” Principle: Why Your Backpack is Your Most Important Everyday Emergency Kit
Life is unpredictable. While we can’t plan for every major disaster, we can certainly prepare for the minor, everyday “emergencies”…
The “Law of Diminishing Returns”: Why an Overly-Pocketed Backpack Can Be a Bad Thing
When it comes to backpack features, our instinct often tells us that more is better. More capacity, more padding, and…
The “End-of-Trip” Reset: The Most Important Habit for a Seasoned Traveler
The end of a trip is often a whirlwind of activity. You’re tired from your journey, you have a mountain…
The “Commitment to Carry”: How a Great Backpack Can Lower the Barrier to Good Habits
We all have habits we want to build. We want to go to the gym more often, read more books,…
The “Curated Chaos”: A Style Guide for Personalizing Your Backpack Without Looking Unprofessional
A backpack is a deeply personal item, and it’s natural to want to make it your own. Personalization can be…
The “Hidden Network”: How Your Backpack’s Webbing and Loops Unlock a World of Functionality
When you look at a well-designed backpack, you’ll notice more than just the main fabric and pockets. You’ll see a…
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